Our Story
SOCO Realty – Boutique Real Estate, Local Expertise
SOCO Realty is a multi-award winning boutique real estate agency focused on selling and managing residential and commercial property in Perth. Our mission is to support and educate our clients so they can make the best real estate decisions.
Founded by Experts, Driven by Passion
Founded by Ashleigh Goodchild and Bill McKenzie in 2006, the business quickly grew from a team of two to now over 20 experienced and passionate agents. Ashleigh and Bill remain active working directors, always keeping up to date with the latest industry technology and changing legislation.
Community Commitment
SOCO Realty is also deeply committed to giving back to the community, regularly donating to charities, including our annual second-hand book stall at the Angelo Street Market Place.
Meet Our Founders
Bill McKenzie has been selling property in the City of South Perth since 1999 and is a committed community member—you might see him walking his dog or coaching the local football team. He is also a committee member and on the board for REEFWA (Real Estate Employers Federation of WA), and is well known for his relaxed, honest approach and trusted relationships with buyers, sellers, and other agents.
Ashleigh Goodchild has been managing rental properties in the local area since 1999 and now focuses on marketing, people, and culture. Recently selected nationally for Transform Masters by Elite Agent, she has trained under some of Australia’s best to ensure the office runs smoothly and that the SOCO brand remains a popular choice for local property owners.
Your Local Property Experts
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Success Stories
I had a really good experience throughout the whole rental process. Lisa Gorman and Ary Meradji were always friendly, helpful, and easy to communicate with. They were quick to answer my questions and made everything simple from start to finish. Thanks again, Lisa Gorman and Ary Meradji, I really ...
We have dealing with Nat Kruger from SOCO in transferring the rental management of our property in South Perth to them. The previous manager has left the situation in a complete mess re installing different unauthorised tenants, no bond lodgment, to name just 2 aspects. Nat has stepped in and p...
From the very beginning, Ary Meradji has gone above and beyond to prepare my property for the rental market. Her attention to detail, dedication, and genuine care have completely transformed it into a beautiful home that any tenant would be lucky to live in. Throughout the entire process, Ary tre...
I’m very thankful to SOCO Realty for their outstanding service. Not only are they our real estate agent, but they are also incredibly responsive and reliable. No matter how simple or small the issue is, they always make sure to address it and resolve it as quickly as possible.Thank you so much, S...
Purchased a property from Trish, who was amazing to deal with from start to finish. She was friendly, patient, infinitely understanding (especially when I made a scheduling mistake), and despite obviously working for the seller, also made an effort to make sure the process was pleasant and seamle...